Two brands I wouldn't mess with: Louis Vuitton and Chanel. These companies take their trademarks seriously. The latest to face the wrath of Chanel: a small South Korean bar named the Chanel Business Club. Chanel brought suit against the business in Seoul (where Chanel has stores) for its unauthorized use of the French design house's trademark. Chanel's legal team argued that the bar's use of the Chanel name in association with its business resulted in damages to "the distinctiveness and fame" of the design house's registered trademarks. The Seoul Central District Court ordered the Chanel impostor to pay about $9,000 in damages after the bar owner failed to respond to the official notification of the suit. Word of advice: don't mess with Chanel.